SQL Server 2012 cannot be installed due to the lack of Windows Update Service running

I'm working inside the government lab and Windows Update Service is disabled (they install updates).   SQL Server 2012 Setup insists on having Windows Update Service running. 

How can I install SQL Server 2012 in this situation?   I tried both 2012 and 2012 Sp4 ISOs and both failed exactly the same way, not able to find Windows Update Service running.